Guide to eCommerce platforms, hosting, optimization and design

eCommerce platforms overview

About ten years ago, starting an online store was not a simple thing. You had to be prepared to invest a significant amount of money and you also had to know coding, designing, and programming. The good news is that today, this situation is changed dramatically. Opening an online store has never been easier and almost everyone can do this. There are many eCommerce platforms that are offering pre-built stores for users. If you are interested in using a store like this, you should get familiar with the most popular options.

WooCommerce is a very popular plugin for WordPress websites. If you want to add a store to your existing WP site you can do this with WooCommerce without any hassles. This is an ideal solution for small online stores. Of course, when the store becomes bigger, you should look for another platform. For instance, you can use Shopify in this case. Remember that unlike WooCommerce this is a paid service, but the pricing plans are more than reasonable. Shopify is easy to use, secure, and easy to customize eCommerce platform.


The next step in this process is to choose a hosting solution and a domain name. For small businesses, it’s a good move to opt for shared hosting. Stores with a higher amount of traffic can choose dedicated servers of VPS. Try to stay away from free hosting because it was proven numerous times that this option is not reliable. The worst thing for an online store is to be unavailable every now and then.


Choosing a design is another thing that you should think about. When you use some of the popular eCommerce platforms we’ve mentioned before, you can easily make a choice because they have dozens of templates. Keep in mind that some of these templates are free while others are paid. Stick to the themes/templates that suit the nature of your business.

Installation and maintenance

As we have said before, running an online store is very easy today. While it is true that the installation process is usually simple, many people find it difficult to maintain a store like this. So, if you don’t have time or knowledge to do something like this, it’s better to hire a professional in this field. Stick to reputable web designers.

Hopefully, this short guide will help you start your online business venture.

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